Privacy Policy

This Privacy Policy explains how LuckyNiki collects, uses and protects the personal information we hold about you. We are committed to keeping your information secure and to being transparent about how we use data when you register, play or otherwise interact with our site and services in the United Kingdom.

Types of data we collect

We collect a range of information to provide and improve our services, keep accounts secure and meet legal obligations. This includes account data, activity on the site and technical information from your device and browser.

Personal data

Personal data covers information you provide when registering or verifying your account. Typical items include your name, date of birth, residential address, email address, phone number and documents used for identity checks. We also record payment details needed to process deposits and withdrawals - for example, masked card or bank details processed by our payment partners.

Technical data

Technical data is collected automatically when you use our services and may include IP address, device identifiers, browser type, operating system, pages visited, session times and interaction data. This helps us maintain performance, prevent fraud and improve the user experience.

Transactional data

Transactional data includes your deposits, wagers, wins, losses, withdrawals and bonus activity. We store this information to process transactions, to carry out anti-money laundering and responsible gambling checks and to comply with regulatory requirements.

How we use your information

We use your data to operate and maintain your account, process payments, verify identity, prevent fraud, provide customer support and deliver relevant account communications. We may also use aggregated or anonymised data for analysis and improvement of our services. Where we rely on consent, you may withdraw it at any time for marketing communications.

Data protection practices

We implement appropriate technical and organisational measures to protect personal data, including access controls, secure storage and encrypted channels for data transmission. Our staff receive privacy training and access to personal data is limited to those who need it to perform their role. We retain information only as long as necessary to meet legal and business requirements.

Cookies and tracking technologies

We use cookies and similar technologies for essential site functions, analytics, performance and to personalise your experience. Third-party providers may also place cookies for analytics and advertising. You can manage cookie preferences via your browser settings or through the cookie controls on our site. Blocking certain cookies may affect site functionality.

Information sharing and third parties

We may share data with third-party service providers who perform services on our behalf, such as payment processors, identity verification and fraud prevention providers, hosting and analytics vendors, and customer support partners. We may also disclose information to comply with legal obligations, to protect our rights or where required by regulatory authorities. We require partners to keep data secure and to use it only for permitted purposes.

User rights

You have rights in relation to your personal information including the right to access, correct or request deletion of your data, and to restrict or object to certain processing. You can also withdraw consent for marketing at any time. To exercise any of these rights please contact us as set out below. We will verify requests before acting and may retain limited records where required by law.

Access, correction and deletion

To request access, correction or deletion of your information, contact our team at [email protected]. We aim to respond promptly and will explain any information we must retain for legal, regulatory or legitimate business reasons.

Privacy policy updates

We may update this policy from time to time. Material changes will be published on our site and, where required, notified to you. Please review this page periodically to stay informed about how we protect your information.